Cassie Hughes

Gypsy Splash celebrates freedom, individuality and bold self-expression, brought to life by Cassie Hughes, a designer with extensive experience. For Cassie, creativity isn’t just a choice, it’s a calling, an inner drive that shapes every part of her life.

Born from a lifetime of movement and reinvention, Gypsy Splash reflects the values that have shaped Cassie’s own journey. Having moved every six months up until her twenties, she’s lived a life of constant change, absorbing new environments, contrasts, cultures and perspectives. Each change invigorated her spirit and pushed her work in new directions, reflecting both the world around her and her own ever-changing inner world.

That instinct to explore, question and express herself has always found its way into Cassie's work. Through design, she explores cultural movements, often before they hit the mainstream. Her ability to recognise what connects people to something, what truly resonates, has guided her through years of personal and professional growth. It's not just about design; it's about tapping into something greater, something that speaks to the collective soul.

Today, as the creative landscape becomes increasingly saturated with AI slop, Cassie feels more drawn than ever to the human side of art. The instinct to make, experiment, create something tangible and connect with others. Now a newly qualified nail tech, she's bringing that same designer's eye into a new medium. Making art by hand is more than a creative outlet. It's a way of holding onto individuality, self-expression and a little rebellion in an increasingly artificial world.

That same desire to connect and challenge perceptions has also shaped how Cassie shares her life beyond design. Exploring Australia in her van, swimming, wrangling her strong-minded, tiny Shih Tzu, Livvy, and sharing her journey on TikTok, Cassie has used her own experiences as a creative platform. Through her life as art approach, she's brought attention to social issues, challenged assumptions and connected with people facing similar circumstances.

That spirit has been part of Gypsy Splash from the beginning. The original Shop Cassie Hughes was born from pain, frustration and rage, becoming an activist platform empowering women and creating space to express and reclaim their power. Today, Gypsy Splash is a more healed expression of that same spirit, deeply connected to Cassie's essence and a new phase of energy.

Between adventures, Cassie continues to channel her design expertise into the Creative Studio, working with brands and businesses to bring their visions to life. Across design, nails and everything in between, her work is ultimately about being of service to the world, creating space for others to break free, embrace who they are and experience the joy and freedom they deserve.